For Strategy on Scoring Read: Building Your Zebra eBook |
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Change score descriptions
- Select Admin (from the left navigation menu) | Zebra Attributes
- Click on the first attribute, Organization Profile so the row is highlighted
- The new section that opens below contains the descriptions for each score from 0 to 4
- Score 0 is a description of the anti zebra, all the warning signs that would indicate walking away, or a change of approach.
- Click Edit
- In the new window, change the Description of score 0
- Click Save and the window will close
- Note: If you run out of space for your description proceed to Add an extended description
- Score 4 is the description for your perfect customer. At a minimum you should have a description for Score 0 and Score 4 for each attribute.
- Repeat these steps for each attribute.
Add an extended description
- Select Admin (from the left navigation menu) | Zebra Attributes
- Click on the first attribute, Organization Profile so the row is highlighted
- In the same row, click Edit
- Best Case Scenario allows you to add a longer description to Score 4
- Worst Case Scenario allows you to add a longer description to Score 0
- Enter your new descriptions and click Save
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